As a consulting business specialising in media and technology, we spend considerable time and effort sourcing research. We have seen enough to know what’s killer and what’s filler. And, given most of our team has held senior positions at major media organisations (including The Guardian, BBC, Yahoo and more) we also know that somewhere inside every successful media business is an often quite uncelebrated person or team tasked with selecting and mastering the technology that the enterprise relies on.
Our new Revenue Operations Barometer survey gathers insights from these specialist personnel working across all forms of digital media and publishing, (predominantly) across Europe.
We will run the survey annually, allowing us to track trends that highlight how priorities (including business objectives and technology requirements) are changing over time across our fast-evolving industry.
The Revenue Operations Barometer is available for sponsorship for appropriate brands.
Participants in the survey receive an executive summary of the report for free. Otherwise the report is available to purchase through our site, here.
Tom presenting highlights from our newly launched Rev Ops Barometer research program at Beeler.Tech’s hugely successful inaugural ‘RevOpEx’ event (London, 28th February 2019).
The event, held at IAB UK, was tailored to a publisher only audience and attracted more than 100 revenue operations specialists from UK and Europe.